We support our clients in creating SEO Oriented content.
We provide accurate advice on the analysis of the editorial plan, which can both satisfy the communication strategies of the customer and his products, and give added value to the page rank of the website on search engines, through ethical PR and Link Building activities.
Our workflow focuses on the following points:
- Study and optimization of the website interface, and the navigation structure of the website, according to the SEO strategy to be planned and the user experience;
- Choice of keywords that generate traffic useful for converting the user into a customer;
- Consultancy and analysis of an editorial plan of the site that is in line with the customer’s communication strategies;
- Content creation according to a SEO Oriented perspective;
- Search engines indexing;
- Enhancement of the Google Page Rank of the website through PR and Link Building activities that are in line with the policies and ethics of the client company;
- Integration of SEO optimization tools to improve performance according to the metrics filled in during the analysis phase;
- Web Analytics software Integration to measure web site performances and the achievement of Web site KPIs;
- Analysis and reporting of results for continuous monitoring so that performance is in line with the planned KPI Web sites;